Gabrielle Leon Portfolio | sustainability alphabet
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sustainability alphabet

an alphabet of everyday sustainable changes

As part of a wider innocent initiative to encourage staff to be more sustainable, I created this little alphabet. It’s based on simple things everyone can do to help keep climate change below 2 degrees. The alphabet has since been picked up by Do Nation and is now being used across some of their campaigns targeted at BCorp members and their employees.

sustainability_alphabet_U
sustainability_alphabet_A
sustainability_alphabet_M

The challenge of creating the sustainability alphabet, other than finding something sustainable beginning with N (I don’t think┬áNaked Tuesday will ever become a thing), was to try to create the simplest visual representation of each concept as a single letterform.

sustainability alphabet overall